Privacy and Cookie Policy

This website is owned and operated by Preferred Management Solutions (“PMS”).

Use of www.preferredmanagement.co.uk (the “Site”) constitutes your acceptance of the following Privacy Policy:

The information presented below will assist you in understanding how we collect and use the personal information you provide to us when using the Site.

What information do we collect?

When you visit the Site you may provide us with two types of information:

(1) Personal information you knowingly choose to disclose (via e-mail), which is collected on an individual basis.

(2) Website usage information that is collected via cookies as you and others browse the Site.

Personal information

If you choose to correspond with us via e-mail, we may retain the content of your e-mail messages together with your e-mail address and our responses.

Website usage information, collected via cookies

Cookies are small data files which are stored on your computer or other mobile or handheld device as you browse the Site.

As well as forming an essential part of the effective operation of the Site, cookies are also used to collect information about how the Site is used by our visitors as a whole.

Information gathered via these methods includes dates and times of visits, pages viewed, general location of visitor and time spent browsing the Site. PMS does not utilise cookies to collect or record information on visitor’s names, addresses or other contact or personal details.

By using and browsing the Site, you consent to cookies being used in accordance with our policy. If you do not consent, you must disable cookies or refrain from using the site. However, the site may not operate properly if cookies are disabled.

Specific instructions on how to disable cookies in your web browser would need to be obtained from your software provider should you choose to disable them. Alternatively, please visit the aboutcookies.org website.

For the purposes of tracking visitor’s statistics as detailed above, PMS uses Google Analytics: http://www.google.com/analytics, which sets the following cookies as standard:

_utma Cookie

A persistent cookie – remains on a computer, unless it expires or the cookie cache is cleared. It tracks visitors. Metrics associated with the Google _utma cookie include: first visit (unique visit), last visit (returning visit). This also includes Days and Visits to purchase calculations which afford ecommerce websites with data intelligence around purchasing sales funnels.

_utmb Cookie & _utmc Cookies

These cookies work in tandem to calculate visit length. Google _utmb cookie demarks the exact arrival time, then Google _utmc registers the precise exit time of the user. Because _utmb counts entrance visits, it is a session cookie, and expires at the end of the session, e.g. when the user leaves the page. A timestamp of 30 minutes must pass before Google cookie _utmc expires. Given_utmc cannot tell if a browser or website session ends. Therefore, if no new page view is recorded in 30 minutes the cookie is expired. This is a standard ‘grace period’ in web analytics. Ominture and WebTrends among many others follow the same procedure.

_utmz Cookie

Cookie _utmz monitors the HTTP Referrer and notes where a visitor arrived from, with the referrer siloed into type (Search engine (organic or cpc), direct, social and unaccounted). From the HTTP Referrer the _utmz Cookie also registers, what keyword generated the visit plus geolocation data. This cookie lasts six months. In tracking terms this Cookie is perhaps the most important as it will tell you about your traffic and help with conversion information such as what source / medium / keyword to attribute for a Goal Conversion.

_utmv Cookie

Google _utmv Cookie lasts ‘forever’. It is a persistent cookie. It is used for segmentation, data experimentation and the _utmv works hand in hand with the _utmz cookie to improve cookie targeting capabilities.

How do we use the information you provide?

We use the information we collect for the purposes of improving the Site, administering & expanding our business activities and providing an improved level of customer service via analysis of browsing habits and inbound website traffic sources.

Occasionally, we may also use the information we collect via e-mail correspondence to notify you about important changes to the Site, new services and specific offers we think you will find valuable.

Changes to our Privacy Policy

PMS reserves the right to modify this Privacy Policy at any time without prior notice. Any changes will be updated on this page and it is your responsibility to ensure that you are aware of any such changes before submitting any information or making any purchase via the Site.

Any questions?

If you have any questions regarding our Privacy Policy, or would like to opt out of any future correspondence, please contact us.

Preferred Management Accreditations